“We will see more disruption in the next 10 years of retail than we did in the previous 1,000.”— Doug Stephens, founder of Retail Prophet. Millennials bring with them a greater level of tech-savviness, and different expectations than the generations before them. This new breed of shopper is more connected to devices and […]
Visual Merchandising as we all know it as “silent salesman” in retail. My article is in continuation to my earlier blog on the Visual merchandising which got an overwhelming response from my followers and connections. Check the link by clicking here Importance of Visual merchandising cannot be ignored especially in turbulent times wherein the stores […]
What is Brainstorming? Brainstorming is a situation where a group of people meets to generate new ideas and solutions around a specific domain of interest by removing inhibitions. People are able to think more freely and they suggest many spontaneous new ideas as possible. All the ideas are noted down and are not criticized […]
“Made in India” a unique concept given by NDA led the government to promote the manufacturing sector in India and goods from India. But, is it a thought only limited to the manufacturing sector? My article is my take on how some brands and their memorable advertising & marketing communication resonated “Made in India” in […]
Off lately, I have been observing an upswing trend in Men’s grooming category in the Middle Eastern beauty retail sector. There has been an introduction of various men grooming brands (right from hypermarkets to gas stations). Brands like Beardo (Indian originated endorsed by Bollywood actor Suneil Shetty), the art of shaving, Biotherm for Homme (L’Oréal), […]
This article is a continuation to my previous article on franchise model wherein I gave few tips in form of questions that every franchisee and franchisor need to ask prior to moving ahead with their franchising plans. Click & Read my previous article here: http://localhost/ritesh/2018/09/09/franchising/ I was overwhelmed by the response from my connections & few […]
Recently, I met with one of my linkedin connections and we ended up in discussing franchise management & franchising. As this is one topic that I am very passionate about and had a privilege of working under both franchisor and franchisee in the past. I would dedicate this article to my mentors/ bosses who gave […]
Do you know as to how many thoughts does a human being gets on an average in a day? The answer is approx. 50,000 to 70,000 thoughts i.e. 35-50 thoughts per minute. Some thoughts are negative in nature and few positive ones convert into Ideas. So how do we keep focus? The complexity grows when […]
Being in the retail sector for over 20 years now (14 years in the Middle East region) and post witnessing retail apocalypse wherein some major brands are either closing or filing for bankruptcy. I always wondered, whether there can be some disruptive technology which can offset and redefine the retail sector completely. Post researching and […]
Great writers transform into Great Leaders. Last week I attended a retail industry social networking event, wherein I met with very interesting people from the retail fraternity and I happened to participate in one discussion with a couple of senior industry stalwarts over cocktails on the role of HR and current hiring trends. This discussion […]
